WORK / DESIGN · MOTION · FILM / 2025
Secours populaire.
JOV25 — Vacances de Ouf. A day to remember.
A campaign film and a series of event animations for the Journée des oubliés des vacances. Created with Auditoire for the 80th anniversary of Secours populaire français, celebrated in Paris on 20 August 2025.
The campaign film.
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An invitation to a day of discovery, play and shared memories. The film introduces the event through animated typography, illustrated maps and archive footage, leading from a journey across the world to the celebrations at the Champ-de-Mars.
First presented at the partners’ evening in May 2025, the teaser was subsequently extended with a recorded message from Daphné Bürki. This version brings the event presentation and its call to get involved together in one film.
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THE PROJECT
An invitation to get away.
How do you make an event feel like a holiday before it has even begun? For JOV25, the aim was to turn a programme of activities into an energetic, welcoming invitation.
Starting from the event’s existing illustrated identity, I developed the storyboard and motion treatment, then handled animation, editing and the soundtrack. Bright lettering, hand-drawn shapes, travelling maps and archive clips framed as holiday snapshots connect the scale of the gathering with the simple pleasure of a day out.
The work continued through the summer with animations for the event itself: a looping globe for the parade of international delegations, a stage countdown, a jingle and an animated loop. The two event pieces below show how the same visual language carried into the live programme.
- Client
- Secours populaire français
- Agency
- Auditoire
- Concept, storyboard & motion design
- Raphaël Mechet
- Editing & sound
- Raphaël Mechet
- Project team · Auditoire
- Pauline Hamel · Bastien Bourreau
- Event
- 20 August 2025 · Paris
A world of solidarity.
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A moving globe introduces the countries and partner associations taking part in the parade of flags. Designed as a loop for the live event, the sequence gives each delegation its place within a shared journey around the world.
The 3 minute 30 second animation follows the association and country list supplied by Auditoire. It was delivered without an audio track for use within the stage programme.
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Let the celebration begin.
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A short countdown to bring the audience together before the first artist takes the stage. Oversized numbers and the event’s bright colours build anticipation, with sound effects marking the count while the host and children join in.
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KEEP THE SOLIDARITY GOING
Help make more holidays happen.
Every child deserves moments of discovery, freedom and joy. Support the Secours populaire français and help the association continue its work for children and families, including access to holidays, culture and leisure.